Animal testing for cosmetics is an ugly business. Even so, many thousands of animals such as rabbits, guinea pigs, hamsters, rats and mice suffer needlessly to test products like lipstick and shampoo around the world. At NATURIGIN we fight against animal testing and we want to make a difference on this matter. Even through a product signals high quality, it doesn’t say anything about the actual conditions of production. We find it important to be aware of these unknown details and in order to raise awareness about this we have partnered up with Humane Society International.

An organization who stands up for this matter

Humane Society International (HSI) is one of the only global animal protection organizations working to help all animals! The organization has made a campaign named ‘Be Cruelty-Free’. But what does ‘Be Cruelty-Free’ actually mean? And what is the purpose of the campaign?

HSI’s campaign is the largest in the world with the purpose to end cosmetics animal testing. The campaign helps raise consumer awareness of the suffering of animals who continue to be blinded, poisoned and killed by the beauty industry. The hope with ‘Be Cruelty-Free’ is to transform the worldwide beauty industry into cruelty-free cosmetics markets. The ‘Be Cruelty-Free’-campaign is advocating for animals by:

  • Changing laws to ban animal testing for cosmetic products and ingredients

  • Changing laws to end the sale of newly animal tested beauty products from anywhere in the world

  • Promoting modern science, standing up for the development of new non-animal tests and train regulators and companies in their use of modern science

  • Educating consumers, raising awareness about animal testing and how to shop cruelty-free

  • Working with companies to help them move away from animal testing, and partnering with cruelty-free companies to bring pressure for change

  • Building an unstoppable international campaign backed by the public, top companies, politicians and celebrity friends  

The use of animal tests today

HSI and all of its partners have already succeeded in convincing Europe and it’s 28 markets to become the world’s largest cruelty-free cosmetics market since 2009. But in 8 out of 10 countries around the world it is still legal to test beauty products and their ingredients on animals. HSI estimates that approximately 100,000-200,000 animals suffer and die just for cosmetics tests every year around the world.

Unfortunately, the current reality does still contain companies who force chemicals down innocent animal’s throats and drip chemicals into their eyes and onto their shaved skin. This is the ugly secret of the beauty industry – but it doesn’t have to be this way. The ‘Be Cruelty-Free’ campaign is determined to end this cause and NATURIGIN supports this matter.

Animal testing isn’t a condition to produce high quality beauty products

It isn’t necessary to test products on animals. Hundreds of cosmetic companies around the world prove this every single day as they provide without animal testing. Companies have the choice to find their ingredients among the thousands of ingredients with existing safety data or to use one of the more than 40 non-animal tests that have been validated for use if it is necessary to use brand new ingredients.  

At NATURIGIN we are fighting against animal testing. We are cruelty-free and we have never even considered testing our products on animals. Being a part of the global ‘Be Cruelty-Free’ campaign by HSI is important to us, as we can’t think of any reason to needlessly maim and kill animals to test cosmetics products. Our focus is to create quality products based on natural oils and minerals without victimizing animals.

The case is simple – we want to take responsibility by spreading the word of the cruelty of animal testing. It is time to end cosmetics cruelty forever!

On this account we want to encourage all of you to be aware of this purpose and reflect upon the consequences of animal testing. You are responsible for your actions and your choice of product matters in the bigger picture – especially for all the animals suffering out there. Choose cruelty-free products and help us convince the rest of the world to be cruelty-free as well!

NATURIGIN, the voice of healthy hair 🌱

The facts about animal testing are collected from HSI’s own website. Sources: